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Im currently working on the 5th edition which will be published in 12 languages. Contents preface x about the author xvii contributors biographies xviii. Isbn 978 0 7494 5389 3 british library cataloguinginpublication data a cip record for this book is available from the british library. This title looks at the world of digital marketing. The book shows readers, in a practical and comprehensive way, how to harness the power of digital media and use it to achieve the utmost.
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